CEO Hisashi Koinuma on being trusted with big IPs, making an asset of the firm's Asian identity, and its goal of making a 5m-selling original IP
Game Industry. Biz met up with Koei Tecmo's CEO to discuss expansion, what's trending in the business industry of games & their recent success in the market. Hisashi Koinuma states that the conglomerate found global interest by focusing on their own Japanese identity when they have in fact been focusing on that specific subject for well over thirty years. Koei Tecmo fails to bring up the words 'Team NINJA' a single time in their ode to the golden brick road despite Team NINJA doing almost all of the work to give them this kind of "global success" to begin with.
I meet Koei Tecmo CEO Hisashi Koinuma on a day that's something of a quiet milestone for his company. Years of growth -- mostly organic, aside from Koei's acquisition of Tecmo a decade ago -- has seen Koei overspill its distinctive headquarters buildings in Hiyoshi, a university suburb in the commuter belt sandwiched...
Final Round 2020 would have been one of the largest tournaments of the year for Dead or Alive 6, but unfortunately Tamaki will not be able to make her offline debut at FR because of the 2 week rule and the event has been canceled due to the disturbing & life-changing Coronavirus outbreak. Sadly, April Anhihilation is also being canceled due to the virus that has killed thousands of people since the beginning of the year. While it may sting that this virus has caused so much damage it is a good thing that the tournament organizers are looking out for the health of the players.
Remember to wash your hands and stay safe, community!
Spectate our Tamaki: Day 1 Training & Match-Gameplay Live Stream
Team NINJA released their Version 1.21 update on the 10th of March and it is scheduled to release in two different parts. Version 1.21 will roll out with Tamaki's debut to Dead or Alive 6, the Design Contest Winner Outfit DLC & bug fixes. Version 1.21a is expected to release sometime after the original patch to address the hair rental service debacle that has now gone on for almost two weeks. Team NINJA has since apologized for the perpetual loop of hair color micro-transactions and hopes Tamaki will be the remedy players are looking for while they scout a fair fix...
UPDATE 3/6/2020: Team NINJA tweeted an official apology to the fighters and stated that they were working on a better alternative to distribute hair colors. So players are encouraged to not purchase anymore colors until the issue has been rectified. The big hope is that players are able to use their perpetual pile of in-game currency to purchase & swap hair colors.
UPDATE 3/1/2020: While we wait for an official response from Koei Tecmo the mainstream press has started dismantling the "bizarre" business practices of the company. YouTuber, YongYea and Kotaku have...
Free Step Dodge commits itself first to the players of Dead or Alive, and since the controversial launch of version 1.20 we have made it a top priority to let Koei Tecmo know that these 'hair rental' & DLC business practices are unacceptable and that enough is enough. The mainstream press is hearing the community and responding to KT with questions and concerns of their own! Keep in mind that Free Step Dodge will still cover the offline players that make DOA what it is today and our latest post supports the efforts made by the community at Reversal in Philadelphia.
It's sort of hysterical that the mainstream media is covering this as most of them are not fighting game fans, certainly...
This year Dead or Alive 6 is a featured game at Reversal in Philadelphia and Top 4 is being streamed for this minor, but intimate offline event. Jager returned after last week's Winter Brawl to put on another proven Rig showcase that ultimately won him the grand final against FSD's own, Matt Ponton. This short & sweet tournament featured high quality matches that are definitely worth your time to observe. Now that Reversal has concluded the complete Top 4 VOD is available at NerdStGamers Twitch channel!
Top 4 Highlights
Matt Ponton vs Jager
Jager has a very solid Phase 4 with excellent fundamentals and a great pocket character if he wants to withdrawal from using Rig. Matt Ponton hits like a truck with both Mai & Bass, but he struggles to read everything against this tantalizing Kasumi clone. Ponton was able to defeat Jager in...
Anyone else feels like they love fighting games because it makes them unique in the sphere of gaming culture as a whole? Especially among your cicrles. More so than RPGS would for others. That's my push to play them. Just hard to match-make because people perceive FGs as too difficult w/o realizing they're enjoyable on all levels.